Practice the 18-Minute Presentation Rule
The Sales Warrior Within | Season 2 Episode 10 - Practice the 18-Minute Presentation Rule
Andy Olen is a Sales & Leadership Trainer and High-Performance Coach. Andy works with talented salespeople, business teams, and leaders who seek empowerment, improvement, and insight. Andy's clients strive to be the best in class.
"Good Selling, Good Leading, Good Living." - Andy Olen
Practice the 18-Minute Presentation Rule with customers, in the boardroom, and with your teammates
- Listeners will only pay attention for 18-minutes of your presentation
- By keeping your presentation time to 18-minutes or less, you'll save and hold your audience's attention
- If you're going to present for more than 18-minutes there are multiple techniques to use to maintain a listener's attention:
- Invite new voices by requesting questions and comments
- Embed a video or audio file into your presentation to welcome a unique voice
- Co-present with a teammate or colleague
- Every time you bring a "new" voice into the presentation, you earn another 18-minute run
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