Confidently Sell the Price Increase

Episode #40

The Sales Warrior Within | Season 2 Episode 40 - Confidently Sell the Price Increase

Andy Olen is a Sales & Leadership Trainer and High-Performance Coach. Andy works with talented salespeople, business teams, and leaders who seek empowerment, improvement, and insight. Andy's clients strive to be the best in class.

"Good Selling, Good Leading, Good Living." - Andy Olen

Confidently Sell the Price Increase

  • Andy reacts to a great book by Jeb Blount called Selling the Price Increase.
  • Andy shares his thoughts about the book
  • Selling a price increase is not an easy sales skill. However, when it's done well, it has significant benefits to the company's financials and a salesperson's compensation
  • There are three key steps to selling the price increase:
    • Prepare the sales team in advance
    • Plant the price increase seeds with the customer in advance of executing
    • Build confidence in advance - once salespeople see the success, they run toward it
  • Confidently run toward the price increase

Link to Andy Olen's website
Link to Andy's Online Courses

Get in touch with [email protected]. Andy enjoys engaging with the Sales Warrior Community.