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Skills Acceleration & Insights

Waiting is not a Sales Activity coaching sales sales management Jun 03, 2024

When I led business reviews with salespeople, there was one wrong answer to a simple question that made me cringe.

I asked the salesperson, “What is your next step with this customer?”

When the answer came back, “I’M WAITING FOR such and such thing to happen.”

I quickly responded with, “WAITIN...

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